|
|
| Personal ornamentation has long lent color to human history, cultivating people's sensitivity and serving as a lubricant for social intercourse. The various peoples of the world have used ornamental accessories as a tool for expressing their cultural as well as personal identities. In the 1920s, industrialized society began; various refined ornaments were created influenced by Deco. Also, in the 1950s a ‘50s design culture developed on the West Coast of the U.S. and created a boom in ornamental plastic. If one looks at clothing as the main course, then accessories can be considered side dishes, themselves requiring special design sensitivity expressing a contemporary personality while still achieving timelessness. At Yamamoto & Co.,ltd., we are seeking to create a “Culture of Ornamentation” , We look to the past as we plan our future as a developer and seller of accessories that reflect contemporary taste. |
|
|
|
| We, Yamamoto & Co. ,ltd., search for how to substantially contribute to society. Nowadays, the lifestyle of Japanese people has changed from one of pursuing quantity to one of seeking quality and value. In keeping with these changes in society, we provide people with accessories which can make them happy. Such accessories play a efforts to develop a “Culture of Ornamentation” efforts which we recommit ourselves to every day can contribute to peoples happiness all over the world. |
|
|
